It’s interesting to me that Coke (KO) has not really fallen yet. Does that mean it will and we should short it as it catches up to the rest of the market or is it defying gravity because it’s sugary delicious drinks have such a hold on the world’s population?
My guess is that it can’t defy gravity forever and could be a good short to make some cash on.
Also interesting to note that Pepsi (PEP) looks similar. So, it doesn’t appear to be special to just Coke.